Brand & press kit
Represent Troniction the right way
Writing about us, partnering, or building something on the brand? Here's the logo, the palette, the type, and the rules — plus everything to download.
Logo
The via-hole T
A bold T whose stem drops into a circuit via — the letter and a hardware connection in one. Single-colour: it never depends on a second colour.
Glyph · on dark
Chip mark · app iconOn light · use teal-700Keep at least the height of the via foot as clear space around the mark. On light backgrounds, set the glyph in teal-700 (#0F766E) for legible contrast.
Colour
Circuit palette
Cool-dark surface, one dominant teal accent. Coral is a rare, optional spark — not part of the logo.
accent
#14B8A6
Brand teal — the one accent
accent-ink
#0F766E
Teal-700 — accent on white (AA)
spark
#FB7185
Coral — rare, optional highlight
ink
#0B0F14
Near-black background
surface
#11161D
Raised panels / cards
paper
#F8FAFC
Light background / merch
Type
Typography
Build it.
Space Grotesk
Display — headings & wordmark
Learn real electronics by building.
Inter
Body & UI text
/// UNDERSTAND IT
JetBrains Mono
Labels, pills & meta
Usage
Using the mark
Do
- Use the supplied SVGs — they stay crisp at every size.
- Keep the mark teal (teal-700 on light backgrounds).
- Give it clear space; let it breathe.
- Use the transparent glyph on photos, the chip mark in squares.
Don't
- Don't recolour the T or fill in the via hole on the glyph.
- Don't stretch, rotate, or add effects beyond the built-in glow.
- Don't place the dark chip tile on a busy photo.
- Don't recolour a single letter of the wordmark.
Downloads
Individual assets
Press or partnership enquiries: hello@troniction.com